Blog Post

Marketing Benefits of Having a Property Manager

April 26, 2021

Your property should get some love (and eyeballs on it). Marketing is vital in doing so.

We’ve certainly dug into the day-to-day benefits of having a property manager here. 


As a refresher, these benefits can span handling tenant-landlord disputes to handling a leaky toilet... and so, so much more in between.


But one of the benefits that may get lost in the day-to-day is how a property manager goes to bat for you on the marketing front. Whether you are listing your property for the very first time or seeking an all-new tenant in your 10th year of renting, marketing is absolutely vital. And, in case you haven’t noticed, the marketing realm has changed drastically in the last 10, 20 and 30 years!


When selecting a property manager, one of the biggest questions on your checklist should be, “well, how are you going to find me a tenant?” 


Any modern property manager should be able to touch on the following which will ultimately be a benefit during your journey:


-       The core sites. The overwhelming majority of folks here in 2021 conduct their searches and find their homes online. Your listing should be cast far and wide on the principal real estate websites to get in front of as many eyeballs as possible.

-       Niche sites. The Washington, D.C. area has some principal industries (e.g., the military) and there are tailored ways to reach these audiences. For example, if your property is next to a military base, what can be done to reach what may very well be a military tenant?

-       Personal contacts. If a property manager has been in this business for some time, they should have a database of some sorts to notify of new listings. That database should know about your home!



And these are just some of our marketing thought starters without giving away our secret sauce. The bottom line is: You home needs to be out there and the right property manager should do the trick.


To kick your property management efforts into high gear, give Arlington Realty Property Management a buzz today at 703-836-2525 or email mypropertymgr@gmail.com.

Share this post

2025 Arlington Rental Law Changes - Article Banner
By Arlington Realty February 13, 2025
As Arlington property management experts, it’s our job to know what the laws are and when they change. Here’s what you need to know about Arlington rental law changes in 2025, if you’re just catching up.
Is Investing in Arlington Real Estate Right for You? A 2025 Guide - Article Banner
By Arlington Realty January 9, 2025
This 2025 guide will help you explore whether investing in Arlington real estate aligns with your goals.
Smart Home Tech for Arlington Landlords: A Beginner's Guide - Article Banner
By Arlington Realty December 12, 2024
Today, we’re sharing the guide we’ve put together around smart home technology and how to be smart about providing it.
Show More
Share by: